Image SEO Case STudy
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Omer Farooq shares a Case Study on how he solved the issue of Ghost Leads for a client using Image SEO. All rights belong to Omer Farooq.
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Image SEO Case STudy
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- 2. A lot of people(potential leads) got initially invested in his offer. But after checking client's landing page they turned into ghosts. 👻 Today I'll tell you why it happened... 02
- 3. You have done everything. - Created an amazing website - High-quality blogs - Link building But still something's not working. What can that be? 03
- 4. I worked with a business coach he had everything done. From blogs to guest posts. I checked his website there was no major problem. 04
- 5. His landing page had lots of images. Which is a good thing as it increases of the page. But these images were doing more harm than good. These Images = Terrible Disaster visual appeal 05
- 6. Because these images were taking way too long to load. So here's how a the page. Sees Ad Creative -> Clicks on CTA -> Check Landing Page Here the lead is half interested + half curious about your services. LEAD viewed 06
- 7. From here on, it's all up to landing page. Whether the potential lead becomes your customer or ghosts you forever. So they click on your landing page but: Takes Forever To Load -> Images Aren't Loading Quickly -> Lead Starts Losing Interest 07
- 8. Remember You don't want to wait for leads and want a coaching business where people trust you and immediately register. Then why are you making your leads wait? Give them smooth experience. no one likes to wait..! 08
- 9. My client was facing a similar situation. So to stop making: I firstly decided to do image SEO. Leads = Ghosts 09
- 10. So here are image SEO changes I implemented: 1- Choose JPEG for photos, PNG for graphics. 2- Resize images to exact display dimensions. 3- Compress images with tools like TinyPNG. 4- Use descriptive filenames for SEO. 5- Add meaningful alt text for accessibility. five major 10
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- 12. 12 3.5 months But SEO is not a onetime effort. It's an ongoing process. After of working on image SEO, link building and other aspects we were able to position client as an industry expert. The client received more inquiries, secured new clients, and expanded their reach within the entrepreneurial community.