Netmera Presentation.pdf
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Netmera provides an omni-channel customer engagement platform that allows marketers to create meaningful experiences for customers across multiple channels including mobile, web, email, and SMS. The platform offers features such as push notifications, in-app messaging, personalization, journeys, surveys, A/B testing, and funnels to increase engagement, conversion, and retention. Netmera works by collecting customer data from various sources and channels, building unified user profiles, and sending personalized messages to customers based on their behavior and attributes.
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Netmera Presentation.pdf
- 2. Mobile & Web Push In-app E-mail SMS Personalization Journey Hello! Hello! Netmera empowers marketers to create meaningful, cross-channel experiences for their customers. Gives you all the growth tools you need. Since 2014 Enterprise Customers 100+ Team Members 50+ Partners
- 3. Netmera in Numbers 20+ Billion Monthly Push Notifications Sent / Month 500+ Million App Users 50TB+ Customer Data Stored 300+ Web and Mobile Applications 20+ Billion Events Processed / Month 1000+ Developer / Month
- 4. Our Journey 2014 Founded A pioneer in Mobile Engagement 2015 Expanding globally for the first time Netmera UK launched 2020 Crossing the limits Applications using Netmera Omni- Channel Engagement Platform exceeded 200 million users. 2021 Launched Web Engagement 2022 Customer Journeys 2018 2019
- 5. MarketLeaderinTelecom Powering3ofthetopdownloadedappsinTurkey.Reaching tens of millions of users. Since2014–15+Apps Since2020–20+Apps Since2015–SuperApp
- 6. Market Leader in Media & Betting The fastest push notifications in the market. Millions of notifications in seconds.
- 7. Finance Banks and Fintechs rely on us for mission critical messages.
- 8. Behind the Best of the Internet The market leader in Telecom, Media and Finance industries Finance Telco Retail Internet Fintech Media Other
- 9. Challenges The cost per install is nearly $3 in the US in 2022. Global app install ad spend to double by 2022 to hit $118 billion. Almost 1 in every 2 apps installed are uninstalled within 30 days. Source: Appsflyer 2021 64% of marketing leaders agree that their team lacks technical skills to integrate and operate their martech stack and receives insufficient support from other departments to increase usage of their martech stack. Source: Gartner 2022 76% of consumers are more likely to consider purchasing from brands that personalize. Source: McKinsey 2021
- 10. Leverage Owned Media Take advantage of your owned media sources, leveraging push notifications, email and SMS campaigns to drive higher engagement and improved retention rates. The channels you own will become increasingly more important, especially as remarketing campaigns via paid channels grow more challenging as user level data for re-engagement has become more limited. Appsflyer App Retention Report 2021
- 11. Before Conversion Welcome & Onboard Welcome Sequences Opt-in Campaigns Feature Discovery Setting Preferences Attract & Acquire App Rating Campaign App Download Campaigns Activate & Engage Account Creation Abandoned Onboarding Inspirational Content Abandoned Search How to Fight Against The Threat of Losing Your Customers? Conversion After Conversion Generate Conversion Conversion Offers Limited Offers Abandoned Card Abandoned Product New Collection & Product Back-in-stock Alert Price Drop Alert Retain & Re-Engage Order Tracking Drive-to-Store Birthday & Anniversary Product Adaptation & App Updates Games & Contests Brand Value Contests Critical Information Loyalty Enrolment Loyalty Enrolment Re-engagement & Churn Prevention Cross Brand Campaigns Seasonal Animations Member Private Sales Cross Channels Enrolment Turn into Ambassadors Referrals Campaigns Experience Feedback Social Followers Recruitment
- 12. How Netmera Works? Notification Notification Web Sites Tag Manager Mobile Apps Backend System Admin Panel Events Events Profile + Events
- 13. Connected & Personalized Experiences Across Channels CUSTOMER DATA Mobile Push Facebook (Social Media) Retention A c q u i s i t i o n Conversion In-App / Widgets Web Push Pop-Ups / Widgets SMS Mobile Personalization E-Mail Web Personalization Mobile App Data Location Email Campaigns POS/ATM Web Site Stores Social Interaction CRM Data Other Data BRAND CUSTOMERS
- 14. Unified Customer Data Behavior on both online and offline channels Devices Anonymous user data Message and campaign responses Profile Preferences CRM Data Location Customer Data Customer Data Customer Data Customer Data
- 15. Build Precise Audiences with Powerful Segmentation Build Unified User Profiles in real-time across channels. Retain your users in the long run. Increase the lifetime value of your users by engaging them.
- 16. Build Precise Audiences with Powerful Segmentation Predictive Segments Proactively reduce churn or increase conversions with Predictive Segments that can identify the users with a high propensity churn, buy more or opt out.
- 17. Build Precise Audiences with Powerful Segmentation Bring back inactive users Bring back your inactive users to your app or site. Don’t let go of the customers you’ve already won.
- 18. $10 DISCOUNT Refer a friend and get $10 promo code reward! Get your friends and family to download IMPACT delivery app by sharing your unique invitation link. You will get a $10 promo code reward for each friend who use your invitation link and complete their first IMPACT order during October Click to share the link now Build Precise Audiences with Powerful Segmentation Benefit from loyalty Build referral programs easily across channels for your loyal users and improve your acquisition. $10 promo code 1 min before Refer a friend and get $10 promo code reward! Refer a friend and get $10 promo code reward! $10 promo code Share Later $10 DISCOUNT x
- 19. Cart Recovery Has Never Been This Easy Right message at the right time Urge your users to checkout quickly with messages that carry a high sense of urgency. Don’t Be Late! 1 min before The items you have in your cart are selling out fast. Don't be late to buy them!
- 20. Use the Power of Location Based Messages Use offline behaviourr Target users that are within a specified location with Geofencing. (Or even while they are around your competitor stores.) Send them personalized offers to increase your conversions. Limited Time Offer 1 min before Kate, enjoy Manhattan better with our scooters. Grab one and benefit from 20% off now. Valid only for 1 hour! Code: 2BVC96
- 21. Hold on to the Customers You’ve Already Won Motivate them to stay engaged Reactive your inactive users by delivering them highly personalized push notifications and reduce churn. We miss you! 1 min before We haven't seen you in a while. Come back and benefit from our BUY1GET1 FREE offer. RunwayReady D'lites-Whimsical PossessionWhite
- 22. Never too late Connect with your audience in the moments that matter the most. Reach out to them with nicely crafted e-mails and SMS. Win Back Lost Customers Return to the Premium Plan and we'll give the first month for free. Use the code WELCOMEBACK1022 and enjoy: Unlimited movies and TV show New shows added every da Ultra HD qualit Watch on 4 different screens at the same time We want you back! ENJOY NOW
- 23. Increase Revenue Coupons Drive more purchases and boost revenue with coupons Click here to redeem your coupon for %10 OFF on select styles for today. $10 OFF ! Get a Coupon x Click here to redeem your coupon for %10 OFF on select styles for today. $10 OFF ! Get a Coupon x Click here to redeem your coupon for %10 OFF on select styles for today. $10 OFF ! x
- 24. Increase Revenue Wheel of Fortune Drive more purchases and boost revenue with special offers. 10% OFF 1 0 % O F F FREE SHIPPING F R E E S H I P P I N G 1 0 0 R E W A R D P O I N T S 10% OFF 1 0 % O F F FREE SHIPPING F R E E S H I P P I N G 1 0 0 R E W A R D P O I N T S Spin the wheel and save a fortune! Enter your email address to spin the wheel x SPIN your email address
- 25. Increase Revenue Story Leverage the power of story mode to grow your revenue. Tell your brand’s story the way you wish. Refer a friend and get $10 promo code reward! $10 promo code FASHION TRENDS Check out our jean selection for women impact FASHION TRENDS Check out our jean selection for women impact
- 26. How is it going so far? We'd love to know what you think. How can we improve your shopping experience? Faster shipping needed App could be faster More payment methods needed I'm already happy x How likely are you to recommend IMPACT? Use slider to indicate your likehood. Not Likely Very Likely Submit x Surveys and feedback Gain insights on your customers’ experiences and satisfaction with surveys or emoji feedbacks. Act upon these insights quickly. Reduce churn, make your customers happy. Reduce Churn Proactively
- 27. Improve Store Ratings App Store Ratings Improve your App Store Ratings Ask your users to rate your app. Redirect users who rate well to App Store to leave a review How Would You Rate IMPACT? Top the number of stars you would give us on a scale from 1-5 Remind me later IMPACT How Would You Rate IMPACT?
- 28. Create Personalized Web Experiences that Convert Personalize on-page elements without the need of coding. You can change the features of an element, remove it completely or add new elements. Display the most relevant product recommendations based on different attributes such as user behaviour, interests and demographics. all products t-shirt hoodies jacket Account Shopping BEST SELLERS Check out our jean collection for men. Buy Now impact all products t-shirt hoodies jacket Account Shopping BEST SELLERS Check out our jean collection for men. Buy Now impact FASHION TRENDS Account Shopping Check out our jean selection for women Buy Now impact all products t-shirt hoodies jacket
- 29. Drive Even More Engagement with Web Push Notifications Engage visitors with personalized web notifications. Show your audience the message that makes sense to them based on real-time behavioural data. Use Netmera’s pre-built templates that best suit your brand and needs. Dynamic Web Push Automated Web Push Segment, User Behaviour, Catalogue Based Push, Reminder Web Push Analytics Fast Push CMS CMS Integration TREND FASHION 2022 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed blandit ex enim, ac tincidunt libero vehicula ut. Maecenas quis velit nunc. Sed a felis purus. Buy Now i m p a c t Mary, hand-picked details for you. Winter Sale - 20% OFF Get Discount TREND FASHION 2022 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed blandit ex enim, ac tincidunt libero vehicula ut. Maecenas quis velit nunc. Sed a felis purus. Buy Now i m p a c t Mary, hand-picked details for you. Winter Sale - 20% OFF Get Discount
- 30. have you seen our jean collection? newest Account Shopping NEW COLLECTION i m pa c t all products t-shirt hoodies jacket hot sale sale all products t-shirt hoodies jacket show all New Collection How likely are you to recommend IMPACT? Use slider to indicate your likehood. Not Likely Very Likely Submit x Impactful Web Pop-Ups that Stand Out Pick up from Netmera’s pre-built templates or create your own within minutes. Personalize your message based on real-time behavioural data. Surveys & Feedback Lead Collection E-mail, phone, form etc. Social Media Growth Fun quizzes, giveaways, spin to win Announcements Promote products, webinars, events, news, cookie notices, special offers.
- 31. Every customer takes a different journey. Craft high-impact journeys, create personalized experiences, and engage with your customers across channels. Reach them wherever they are. Orchestrate Flawless Customer Journeys
- 32. Craft customized and flawless journeys for your customers with our easy-to-use simple journey builder. Define the triggers, when the messages will be sent, and when the journey will be completed in minutes. Easy-to-Use Journey Builder
- 33. ON PERFOR MED ON TIMED OUT ON PERFOR MED ON TIMED OUT Include millions of users in your journeys, and create interactions without any limits. Seamlessly execute your Journeys with data of any size you desire. TouchYourCustomers from All Channels No Limitations, Just Highly-Scalable Journeys.
- 34. While building your journeys, trigger the timing at a specific date/time, recurringly or according to specific user actions. You have all the capabilities to do time-based, action-based, and API-based triggering. Create Journeys for Every Use Case User Branch You can add conditions to your journey steps based on users' standard or custom profile attributes. For example, after a specific step, users in segment X receive a tailored campaign, while segment Y follows a different journey. User Update If you are collecting important information for the user at any step in the journey, you can automatically update the user's profile. With User Update, you can target your users more effectively without extra effort.
- 35. hero-design hero-design Mobile A/B Testing Run A/B Tests and Optimize for Continuous Success Improve your app UI, campaigns and messages with Mobile A/B Testing. Set up tests, analyze the results and iterate if necessary. You can roll out changes with confidence when you see the changes really have an impact on your key metrics such as revenue, retention and engagement. Make updates without republishing with Remote Config. Edit and test any features from Netmera’s panel. Swipe To Start Yournextnature escape Finibus Bonorum et Malorum" by Cicero are also their exact original form, accompanied English Swipe To Start IndianOcean waitingforyou Finibus Bonorum et Malorum" by Cicero are also their exact original form, accompanied English
- 36. Benefits of Mobile A/B Testing See what you can improve through Netmera’s Mobile A/B Testing: User experience optimization Save engineering time Conversion rate optimization Empowered teams Customized experiments Minimized risks
- 37. Convert Users into Customers with Funnels Opened App Sign Up Activation Sign In 41% people moved from to Opened App Sign up 77% people moved from to Sign Up Activation 91% people moved from to Activation Sign In Get powerful insights and know why your users drop-off. Increase retention and conversion rates through Funnels. Create conversion rate thresholds and automatically get notified when an anomaly is detected. Immediately know about any abnormal increase or decrease. Identify problems and work on it quickly. 0 500 0 1000 0 1500 0 2000 0 2500 0 3000 0 3500 0 4000 0 4500 0 Activation Sign In An anomaly has been detected between the and Steps. Activation Sign In
- 38. Benefits of Funnels Funnels can help you: Monitor conversion rates according to user behavior. Determine the drop-off reasons of the users. Allocate your marketing budget more efficiently. Detect causes of friction in user flows and fix them. See user reactions to new features and changes. Discover areas for improvement and optimize the user experience. Identify the acquisition channels of high-converting traffic. Compare funnels for different time periods and see the difference between user behavior.
- 39. Feedback Button Get user feedback at the right time. Stop making decisions with instinct, get user feedback without interrupting user experience, and make the right decisions. Feedback I couldn't use my coupon. I filled out everything, and completed the purhcase, but the button keeps loading. It's complicated to finish the purchase. Payment screen was logging. Know what your users think about your brand and easily prioritize where you need improvement. Spot the pages that need improvement. Don’t wait for support tickets. Fix issues and problems faster than ever. Detect the issues and work on them fast. Understand your customers better and increase conversion rates and retention. Learn more about your customers and make the right decisions.
- 40. Feedback Save Money and Time More Customizable and Flexible We’re the first omnichannel engagement platform with a feedback button add-on. While enjoying the benefits of customer engagement, you can also start collecting feedback from your customers. Netmera’s feedback button provides more customizable and flexible design options than other tools. Numerous question types, different font options, and structures are available at Netmera! Feedback Button
- 41. have you seen our jean collection? newest Acco unt Shopp ing NEW COLLECTION i m p a c t all products t- shirt hood ies jac ket ho t sal e sal e all products t- shirt hood ies jac ket show all New Collection have you seen our jean collection? newest Acco unt Shopp ing NEW COLLECTION i m p a c t all products t- shirt hood ies jac ket ho t sal e sal e all products t- shirt hood ies jac ket show all New Collection have you seen our jean collection? newest Acco unt Shopp ing NEW COLLECTION i m p a c t all products t- shirt hood ies jac ket ho t sal e sal e all products t- shirt hood ies jac ket show all New Collection have you seen our jean collection? newest Acco unt Shopp ing NEW COLLECTION i m p a c t all products t- shirt hood ies jac ket ho t sal e sal e all products t- shirt hood ies jac ket show all New Collection Feedback Button Showcase Netmera offers you the opportunity to choose from various templates and create the feedback widget that your users won't miss both on mobile and web. From number rating to slider rating, long text to multiple question - the choice is yours. Feedback Button Number Rating Star Rating Emoji Rating Slider Rating
- 42. Automate Your Customer Engagement Efforts With Ease Connected experiences Automate your engagement & retention scenarios across all channels based on customer behaviour, purchasing habits, specific actions or periods. Cart recovery scenarios, inactive user reactivation scenarios, in-app subscription scenarios, reminder messages and more; configurable easily at your fingertips. Deliver connected customer experiences.
- 43. Why Netmera? Take your marketing to the next level with Netmera’s Omnichannel Customer Engagement platform. 100% Reliable Easy integration and onboarding Engineered for any scale Premium Support Trusted for mission-critical messaging of all industries including Banking and Telecom. Set up your account in a few hours and our dedicated integration engineers support you all along the way. We commit to completing your whole integration in 1 month. Sending 6 million+ push notifications in 1 second is a piece of cake. Performance and reliability at any scale. Powering the top 5 most downloaded apps in Turkey. Best-in-class location services Easily target your audience based on geo-fences or location. User-friendly dashboard It's all yours! You have complete control of your campaigns: mobile and web push notifications, in-app messaging, email or SMS at your fingertips. Support and success teams guide you all along the way, with regular follow up meetings.
- 44. Security & Privacy System Access Security Multi-user Roles Approval Mechanisms for Message Delivery System Setup OTP logi Panel user activity trackin IP restriction for REST API Develope Markete Custom roles Data stored in Türkiy Private clou On premise 27001 22301 GDPR
- 45. Moov Success Story Avg. Push Click Rate Increased Churn Rate Decreased Session Duration Increased %2.46 %28 63 Second
- 46. We switched to Netmera from another provider. We can set up automation scenarios for the correctly segmented audiences a lot more easily than we used to do with our previous provider. We have many criteria for our automations and it's super easy with Netmera. We use it like a multichannel platform for push notifications, in-app messaging, SMS and email. Reminders, coupon codes, surveys and much more. We also like its reporting capabilities, we are able to track the funnels based on specific events and take necessary actions. They are really like an extended team of ours. We keep having regular meetings to discuss the results of our campaigns. We are very pleased to work with Netmera. Testimonial SametK.GrowthAnalyst
- 47. Denizbank Success Story Campaign Execution Automation Scenario Segmentation Geo-fences & Location Targeting Subsidiary of 14M+ Users 4X 5X 3X Push Clicks Conversions Loan Repayments
- 48. Maçkolik Success Story Rich Notification with Visuals and Sound Personalized Content (Favouritee team news etc. 24/7 Push Sending at Global Scale 50M+ Users Open App Per Day 20K+ 3X 9M Daily Different Notifications Conversions Maçkolik Can Send Notifications / Minute
- 49. Netmera was the solution to our problem regarding sending push notifications to millions of users in seconds. And with them as our partner, we set Mackolik apart as a leading company in the industry and our brand is seen as the fastest and most reliable sports news source by our users. Plus, thanks to Netmera’s rich notification and personalization capabilities, we improved our open rates and retention easily Testimonial Engin Kehale. VP, Product, Content & Business Development