Plan it israel has bifurcated the most notable Israeli brandsthat have made a significant impact worldwide, often featured in Jewish tours in Israel.
The document discusses various marketing campaigns and websites created by Jim Hallock for different clients. Some of the projects mentioned include an experiential website for TrilogyLife communities, a brochure and marketing campaign for Shea Green Certified homes, redesigning the ecommerce site for Eastland Shoes, and creating branding and websites for other clients such as Xolegel, Cinch, Shaklee, Safeway, and Wells Fargo Bank. The document provides high-level overviews of the goals and creative work done for each client in promoting their products and services.
This document discusses the evolution and marketing strategies of the Dove brand owned by Unilever. It provides details on Dove's real beauty campaigns promoting positive self-esteem in women since 1995. The campaigns have been highly successful, increasing sales significantly. The document also discusses Dove's positioning in the market, focusing on real beauty, and its expansion into new product categories and targeting men as well.
The document provides an overview of Coca-Cola, including its history, brands, ingredients, competitors, and financial position. Some key points: - Coca-Cola was founded in 1886 and is now the world's largest beverage company operating in over 200 countries. - It has grown significantly over time and now has 6 production plants and 11 distribution centers in Pakistan alone, employing over 6,000 people. - The company owns a large portfolio of brands and offers over 3,500 beverage products globally. Its main competitors include Pepsi, Irn Bru, and RC Cola. - Coca-Cola is marketed worldwide with catchy slogans and uses songs in commercials to promote brand recognition
Lavazza is an Italian coffee company and global leader in quality coffee. It has strong brand recognition for Italian espresso and a reputation for quality. Lavazza entered the Indian market in 2007 by acquiring the Barista Coffee Shop chain, which had 150 cafes across Asia, 132 of them in India. Coffee consumption in India has been growing steadily from 64,000 MT in 2001 to over 90,000 MT in 2007 as India's GDP and youth population grows. Lavazza sees opportunities to expand further in India given the availability of coffee raw materials and the large youth population with growing incomes.
Café Coffee Day traces its origins to the first coffee shops that opened in the 15th century in Constantinople. It began as a small coffee export business in India in the 1970s and pioneered the café culture in India with the opening of its first café in Bangalore in 1996. Café Coffee Day has now expanded to over 700 cafes across India, serving coffee and snacks in a youth-oriented atmosphere. It has also diversified into related businesses like coffee retail outlets and vending machines.
Coca-Cola was founded in 1886 in Atlanta, Georgia. It is now the world's largest beverage company operating in over 200 countries. The company produces a variety of beverage brands. Some of its major brands include Coca-Cola, Diet Coke, Fanta, and Sprite. Coca-Cola faces competition from other beverage companies like Pepsi. The company has a long history and utilizes effective marketing strategies like slogans and advertisements to promote its products. Coca-Cola continues to expand its operations globally.
Alban Muller, Honorary President of Cosmetic Valley, is planning to create a cosmetic cluster in Japan similar to Cosmetic Valley in France. Cosmetic Valley is the world's largest concentration of cosmetic and perfume companies, research facilities, suppliers, and universities. It promotes sustainable and eco-friendly development. Muller is working with a new company and local government in Karatsu, Saga to promote the region through new brands, local manufacturing for export. The new plant will start operations in September and Muller hopes to create research and development facilities for eco-friendly cosmetics like those in Cosmetic Valley.
This document provides an overview of Unilever Pakistan Ltd, a subsidiary of Unilever Group. It discusses Unilever's history in Pakistan since 1948. Unilever Pakistan is the largest FMCG company in Pakistan and operates factories around the country. The document outlines some of Unilever's major brands in Pakistan within the categories of Food & Drink (Lipton, Wall's), Home Care (Surf Excel, Comfort, Vim, Domex) and Personal Care (Pond's). It also briefly discusses Unilever's purpose, principles, and strategic planning.
The document summarizes information about an olive oil soap made by local women in the Near East according to a 10th century recipe. Some key details: - The soap is made from nearly 90% pure olive oil along with water, mineral salts, and essential oils through a saponification process that has been used for over 1000 years. - It supports local women's cooperatives and the local economy in the Near East. 10% of profits go to charities helping people in the region. - The company seeks to preserve the historic soap making traditions and help the depressed economy in Nablus, which once had over 30 soap factories but now only has three.