Second part of a two-part workshop on social media best practices for libraries. The second part covers individual social media channels, including Facebook, Twitter, Instagram, Youtube, and Pinterest.
This document contains slides from a presentation by Andre Woolery on designing effective presentations by making slides visually appealing. The presentation covers various design elements like fonts, color, composition, shapes, and images that can be manipulated to grab audiences' attention and keep them engaged. It provides examples and tips for using these elements like using bold text or different font sizes to create emphasis, leveraging color to attract the eye or accentuate points, and guiding the viewer's eye through slide composition and alignment.
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)Board of Innovation
This document provides tips for creating engaging slide decks on SlideShare that garner many views. It recommends focusing on quality over quantity when creating each slide, using compelling images and headlines, and including calls to action throughout. It also suggests experimenting with sharing techniques and doing so in waves to build momentum. The goal is to create decks that are optimized for sharing and spread across multiple channels over time.
SNI compiled some examples of a few advanced methods and techniques taken from some of the best public presentations ever produced by TED Talks. Enjoy.
25 stats—13 positive, 12 negative—that reflect the marketing world, including content marketing, social media, email newsletters, analytics, blogging, digital video, and more.
Keep these stats in mind when crafting your marketing strategy.
Tired of losing sales pitches? Look no further, get some timeless advice from high-stakes presentation consultant: Cliff Atkinson on how to throw out your old sales pitch and make your next one count.
Download here: http://www.paywithapost.de/pay?id=80eb8437-7393-4e61-b8a6-175d76d9eb5b
These are my slides from a free public workshop I conducted for JCI Beirut about the basics of Social Media Strategy that includes examples of brands that do not have a proper strategy, defining your goals, the sales cycle, asset mapping, defining your audience and creating personas, choosing channels, voice & tone, posting frequency & time, crisis management, and understanding Facebook's algorithm.
A Complete Guide To The Best Times To Post On Social Media (And More!)TrackMaven
Do you know the most effective times to post on social media, send an email, or publish a blog? We've broken down the data behind the most effective times to post content on Twitter, Instagram, Facebook, Content Marketing, and Email.
Some thoughts around TikTok that I gave during my class at the ECI - European Communication Institute eci-org.eu. Most of the info is based on the TikTok's leaked-pitch-deck found in an adage article. Most examples belong to the wonderful work of Julian Cole and Savannah Simms from https://www.planningdirty.com. You can find all references at the end. As you know I am dyslexic so pls don't start sending me messages about spelling mistakes and missing words. If you want a copy drop me a message here https://www.linkedin.com/in/mpared/
How to Utilize TikTok in Your Content Marketing Strategyintrotodigital
Mystified by TikTok and how to use it in your content marketing strategy? Don't be. Here are three lessons from brands successfully utilizing Gen Z's new favorite social media platform.
How To Get Clients & Sell Without Selling (Social Selling)Jane Frankland
http://jane-frankland.com Let's look at how to sell! If you're interested in how to get more clients, sell without selling and social media marketing, then this is for you.
If you want to change the feast and famine lifecycle you regularly experience; modernize the way you sell and create just ONE system for client generation that you can use over and over again, instead of having to 'reinvent the wheel' each time you go to market then watch the presentation.
In it I'll be sharing how you can:
1. CREATE: How to create a personalized Client and Lead Generation Plan that focuses on attracting your ideal clients, growing your email list and gearing you up to sell more. This will revolutionize your lead generation process and enable you to obtain security with your income.
2. ATTRACT: I'll share with you how you can free yourself from cold calling and endless networking events, and enable sales with speed, plus I'll give you a brand new "Social Media Quick Tip" that I've never shared on a free webinar yet. This one tip recently landed me a 7-figure client and is guaranteed to help you attract your ideal clients on any social media platform.
3. PROMOTE: Learn how to create a quick and easy "Social Media List Building Funnel" to grow your email list and in turn your sales.
4. SELL: Find out how to create posts, status updates and tweets to sell your programs, products and services via all the social channels. These are what I call your social media daily wins and you can be certain that you'll not feel in the slightest bit salezey whenever you use them.
Thanks for watching!
Social Media Marketing for Real Estate ProfessionalsNicholas Scalice
In this presentation, Nicholas will cover the basics of social media marketing strategy and tactics, in terms that real estate professionals can relate to. He will explain the single most important feature every real estate website should have (even though less than 10% of agent websites actually have it).
Nicholas will also cover how each of the “Big Four” social media platforms can be used specifically in the real estate industry, and lastly, he will reveal six marketing tools that he personally recommends to every real estate professional.
17 Ways to Design a Presentation People Want to ViewJim MacLeod
Tired of boring PowerPoint presentations? Me too. Here are 17 tips to help you create a presentation that not only engages the audience, but forces them to remember what you want them to remember.
The document provides five design principles for creating slides that effectively communicate messages to audiences:
1. Focus on the main message you want the audience to remember.
2. Keep designs simple with less text and only 1 main point per slide.
3. Use interesting fonts instead of boring standard ones to engage audiences.
4. Include high quality images that visually represent the message.
5. Choose a color scheme that fits the theme and works cohesively.
The document provides a guide to developing a successful digital marketing strategy. It outlines 5 key stages: 1) Research the battlefield by understanding your target audience and competitors, 2) Set goals by defining objectives and key performance indicators, 3) Plan the attack by differentiating your brand and deciding how to communicate to customers, 4) Gather your weapons by integrating your brand across marketing channels and platforms, 5) Review gains and losses by analyzing performance against objectives. The guide stresses the importance of an adaptive digital strategy to stay ahead in a shifting landscape.
Three business basics to always remember! People don't care about your brand. They care about what you can do for them. Back to basics... Give people what they want, do it consistently and do it better than your competition.
Top Social Media Marketing Trends to Follow in 2023Jomer Gregorio
2023 is here and it's time to take your social media marketing strategy to new heights. From Tiktok's domination to the growing popularity of live videos, our article covers the top social media marketing trends you need to know to stand out in this crowded space. Keep your brand ahead of the curve by checking this presentation.
Full blog here - https://whitelabelseoagency.net/top-social-media-marketing-trends-to-follow-in-2023-infographic/
The document outlines 10 principles for designing effective presentations based on an analysis of some of the most loved presentations on Slideshare. The principles are to create a killer opening slide, craft an intriguing title, stick to a theme, keep text to a minimum, only include one idea per slide, make the structure clear through numbering, use interesting fonts, experiment with rotating text, include stunning visuals, and keep the presentation simple. Sample slides are provided to illustrate each principle.
Do you know how to write for the modern, mobile, and interactive web? Our expert, King, discusses how to create a content strategy, how to write for the mobile web, and how to write content that makes customers respond. Blakiston talks about how to write more effectively for the digital user experience without jargon, overcomplicated instructions, and walls of unnecessary text. She highlights why good web writing matters, how users read online, how to define your audience and primary messages, and how to create good web writing by focusing on essential messages, creating a logical structure and format, using active voice, and cutting out what isn't necessary. Meyer discusses strategies to help make your library's website content easier for patrons to get the information they need faster, and easier for library staff to manage.
Why video and podcasting are "the new black" in content marketing ... and 5 ninja secrets for killing it on each platform. To grab your free gift, 5 Things You Must Know About Content Marketing, visit freegiftfromrachel.com.
How To Stand Out In The News Feed With Social Video MarketingHanapin Marketing
In this presentation, we have a panel of experts from Hanapin, Curalate, Simply Measured, and The Weather Channel to discuss where your social video strategies should be currently, what the future of social video will look like, and their personal social video success stories.
Advanced YouTube discoverability optimization using nested keywordsjeremy vest
This document discusses using nested keywords to optimize video discoverability on YouTube. It recommends saying nested keywords in the video content, including them in the title, tags, description, playlists, channel keywords, and about section to target those keywords. Using nested keywords throughout the video and channel metadata can help videos rank higher and gain more views organically by targeting "bigger picture keywords". The document also discusses becoming a content hub by centralizing branded, curated, and user-generated content around a specific topic to be seen as a authority on that topic.
This document outlines 10 takeaways for online success from a presentation. It discusses interacting with prospects on social media by listening, providing value, and establishing expertise. It also covers developing a web strategy with goals and metrics, understanding users with analytics, optimizing content and pages for search engines using keywords, titles, and headings, and continually updating websites with new content. The document provides contacts and encourages participants to provide feedback to help improve future sessions.
This document provides tips for intermediate bloggers on content strategy, including:
1. Types of content such as written posts, photos, and videos to update supporters and give readers insight into the organization.
2. Content strategy around frequency, contributors, and weekly/monthly series.
3. Distributing content across social media platforms like Twitter and Facebook and via email to reach supporters where they are active.
Go to www.cfnps.org for information about upcoming events. Videos are not only a valuable way to showcase your organization. They also can be used to direct traffic to your website, thanks to YouTube features such as commenting, rating, and sharing. In addition, you can use YouTube to track and shape your message as your outreach campaign develops. In this way, your YouTube videos become an integral part of your social marketing strategy. In this session we will cover the following: • Incorporating Insight Statistics and other YouTube ratings and user comments to shape your communications strategy • Linking your YouTube video to other networking sites like Facebook • Adding keyword tags to your YouTube channel • Using Call-to-action overlays on your videos to drive campaigns • Including the Google Checkout “Donate” button in your video.
Go to www.cfnps.org for information about upcoming events. Videos are not only a valuable way to showcase your organization. They also can be used to direct traffic to your website, thanks to YouTube features such as commenting, rating, and sharing. In addition, you can use YouTube to track and shape your message as your outreach campaign develops. In this way, your YouTube videos become an integral part of your social marketing strategy.
In this session we will cover the following:
• Incorporating Insight Statistics and other YouTube ratings and user comments to shape your communications strategy
• Linking your YouTube video to other networking sites like Facebook
• Adding keyword tags to your YouTube channel
• Using Call-to-action overlays on your videos to drive campaigns
• Including the Google Checkout “Donate” button in your video.
This is a 10-tip preview to "101 Social Media & Marketing Tips/Tactics For Churches" by Chuck Scoggins.
Visit his blog at http://chuckscoggins.com
Download the 101 Tips resource at http://csblog.us/101tipsandtricks
The document presents an online learning session by Linda V. Nitsche on using text, images, audio, and video in online courses. It is divided into three parts that discuss using text and images, adding audio, and incorporating video and multimedia. The document provides examples of various online tools that can be used for each media type, encourages participant interaction through discussion questions, and ends with contact information for follow up.
Want to make the most out of your content marketing investment? Then consider repurposing your old content.
Maximizing your existing content can make a lasting impact – all while streamlining your content creation, gathering audience data, and saving resources.
Learn how repurposing content can help your marketing team maximize demand generation results while saving time and money.
In this presentation, we’ll walk you through:
- Top suggestions for creating premium content that will fuel your demand gen cycle and deliver the conversions you’re looking for.
- Best practices – drawing from ScribbleLive’s own engagement strategies – that effectively scaled their content and drove stellar results without draining resources.
This presentation will share 10 cutting edge strategies to generate massive website traffic and social media clicks and turn that traffic into revenue.
Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Soical Marketing
Jay Berkowitz, Internet Nursery School Professor and CEO, Ten Golden Rules (Twitter @JayBerkowitz)
With more and more companies becoming "content producers," it is becoming increasingly difficult to keep up. During this Master Class, you will learn how to repurpose your existing content for your social media channels such as Facebook, Instagram, WhatsApp, along with your blog and more. This will allow you to continue generating leads for your business, while helping you work smarter, not harder.
Presented to the Seattle Search Network - July 2014. Walks through a couple of key tactics and ideas related to driving awareness for your content to earn links/coverage:
1. set a foundation for social sharing of your content
2. do a better job of using your "owned media" to promote content
3. leveraging paid media to promote content
You can see a walk-through of these basic concepts in our Moz Whiteboard Friday on the topic. http://www.add3.com/insights/add3-moz-whiteboard-friday/
Writing for the modern web - Do you know how to write for the modern, mobile, and interactive web? Learn from our expert how to create a content strategy, how to write for the mobile web, and how to write content that makes customers respond. Presented at Computers in Libraries 2015 #CILDC
Advanced social media techniques are increasingly important in higher education. Institutions should develop strategic social media plans that identify goals and metrics for platforms like Facebook, Twitter, Instagram, Pinterest, Google Hangouts and Snapchat. It is essential to engage students on the mobile platforms they use daily and to understand how student social media use evolves over time. Geosocial tools also provide new ways to interact with students in the physical environment of the campus.
Data Driven: Using Analytics Insights to Guide Effective Content CreationRebekah Baggs
1) The document discusses how to use metrics and analytics insights to drive effective content creation. It emphasizes understanding goals, learning from data, and pairing metrics for a holistic view rather than relying on single metrics.
2) Key topics include where to start, distinguishing fact from fiction, leveraging the power of pairing metrics, and balancing short-term tactics with long-term strategies.
3) The presenters provide examples of metrics and questions to ask, and emphasize testing hypotheses and continuous refinement based on data.
From YouTube to TikTok - How to Create Compelling Social Media VideosChris Snider
Drake University Associate Professor Chris Snider's presentation to the American Advertising Federation Des Moines on Dec. 12, 2019. This presentation discusses how to create great social media videos for each of these networks: Twitter, Instagram, Facebook, LinkedIn, YouTube, Snapchat and TikTok.
For each network, I discuss a key statistic, how long videos should be on that network and other important tips for making great videos on that network.
I also include some app to use to make better videos on your phone.
Similar to Social Media Best Practices, Part 2 (20)
David shares best practices for taking and using photos on social media and how to make connections, grow engagement, and get people to your website and your library services using a camera.
Tech Trends for Libraries in 2019 and BeyondDavid King
Technology has changed the face of libraries and is continuing to change how we work and how we deliver services to customers. This workshop introduces emerging technology trends and shows how those trends are reshaping library services. Examples are provided of how to incorporate these evolving trends into libraries. Attendees learn what trends to look for, find out the difference between a technology trend and a fad, and get ideas on how their library can respond to technology as it emerges.
Emerging Technology Trends in Libraries for 2018David King
Technology has changed the face of libraries and is continuing to change how we work and how we deliver services to customers. This workshop introduces emerging technology trends and shows how those trends are reshaping library services. Examples are provided of how to incorporate these evolving trends into libraries. Attendees learn what trends to look for, find out the difference between a technology trend and a fad, and get ideas on how their library can respond to technology as it emerges.
Connecting Innovatively with your CommunityDavid King
A modern library is all about making and maintaining connections. Connections to library customers, connections to community partners, and even helping some customers connect to the library and the web for the first time. All are important in today’s library. King shares examples of how libraries can use data to better connect with customers, innovative ways to create new community partnerships, and how some libraries and other organizations are using technology tools to help all customers connect to the library and to the world.
Using Video Tools to Connect with your CustomersDavid King
You have made video and dumped it to YouTube. But have you “gone live”? This presentation explores the emerging and easy-to-use live streaming tools available to today’s librarian. We examine Facebook Live, YouTube Live, live streaming on Instagram, and Periscope, which allows you to go live on Twitter. Introductions to each will be given, and suggestions for use in a library setting will be provided. We might even “go live”!
The C Equation: Content + Connection + Community = Contented CustomersDavid King
Big or small, urban or rural, every library has three critical aspects that will always affect customers: content, connection, and community. Learn how to harness the power of traditional and emerging content needs, face-to-face connections—whether online or in-person—and community building. Putting these 3Cs to work will help your library achieve the ultimate goal: contented customers.
Innovative Ways to Connect with your CommunityDavid King
A modern library is all about making and maintaining connections: connections to library customers, connections to community partners, and even helping some customers connect to the library and the web for the first time. All are important in today’s library. In this presentation, King shares examples of how libraries can use data to better connect with customers; innovative ways to create new community partnerships; and how some libraries and other organizations are using technology tools to help all customers connect to the library and to the world.
Library Death Match - my Apps vs Websites ArgumentDavid King
The document discusses whether apps or the web are better. It notes that apps just work better and have a better user experience than the web. It suggests focusing on power users who have phones with apps, and declares that apps win over the web.
Watching the world and our communities in hyper-speed through hurricanes, earthquakes and other local emergencies and events, has make our information overload even more hard to handle. Get some insights, ideas, and thoughts for updating your library digital services and practices for 2018 from one of our resident industry and trends watchers.
Instagram is a mobile photo-sharing app that allows users to take and share photos and videos with others. It's also a great way to share your library's story with customers, and is a fun visual tool to drive people to the library and its services and programs. In this webinar, attendees will learn what Instagram is, how to best use it to connect with customers, and how to set a strategy for success.
Rocking the Small Screen without Losing your MindDavid King
This document provides tips for creating effective videos for social media. It recommends making promotional, training, news, storytelling, or series videos in short formats. Videos should capture attention within the first 15 seconds with a clear goal and title. Both vertical and horizontal orientations are acceptable. Basic equipment is sufficient to start creating videos and sharing them on platforms like YouTube and Flickr.
Rocking the Small Screen: Videos & LibrariesDavid King
Video on the web is one of today’s hottest social networking trends. But what can online videos do for your library? Why use video on your library’s website and social media channels? King explores the reasons behind making videos to promote your library, to engage with your customers, for outreach and learning through a variety of case studies. Get tips on what types of content works best, and learn what to consider when planning for and implementing a video presence at your library.
Emerging technology trends in libraries for 2017David King
The document discusses emerging technology trends in libraries for 2017, including the Internet of Things, big data, mobility, augmented and virtual reality, makerspaces, wearable computing, drones, and cloud computing. It explores how these technologies could impact libraries and what opportunities they may present for libraries to better serve their users. Examples and images are provided for many of the trends to help illustrate the concepts. The document concludes by thanking the reader.
Customer Experience - On the Web, In the Library, In the CommunityDavid King
Customer experience is a strange brew of structure, community, and customers. Today’s savvy librarians need to focus on creating digital and physical experiences for customers so that they can quickly find information, make decisions, or participate. Librarians need to create experiences that visitors not only remember, but share with their friends. David Lee King breaks down the customer experience in a way that will help you remain an indispensable focal point of your community.
People don’t want just goods or services from a business anymore – they want unique, engaging experiences built around those goods and services. It’s the same for your library. Our patrons are looking for more than a book – they can find that at Walmart and via their favorite mobile device. They want a unique, engaging experience built around “your stuff.”
Social Media Best Practices & ExperiencesDavid King
This document discusses best practices for using social media. It recommends embracing social platforms to engage in two-way interactions with users. It provides steps for using social media, including listening to users, using clear communication, choosing appropriate tools like Facebook and Twitter, managing the time and costs of social media use, and setting goals and measuring success. The overall message is that social media can create strong customer connections when used strategically.
Marketing and Promoting the Library WebsiteDavid King
Not getting people to your library’s website? Not sure how to “sell” your library to the younger generation? This presentation provides some easy ways to tweak your online marketing and promotion efforts for maximum impact. King shows how his library uses digital branch tools to reach out to the community and to draw people into the library—both physical and digital.
Emerging technology trends for libraries for 2017David King
The document discusses emerging technology trends in libraries for 2017, including the Internet of Things, conversational systems, big data, mobility, augmented and virtual reality, grassroots technologies like makerspaces, wearable computing, payment systems, drones, and cloud computing. For each trend, the document poses the question "What does this mean for libraries?" and provides examples of how libraries could potentially apply and be impacted by these new technologies.
Shaping an Organization Responsive to ChangeDavid King
How should a library board respond to emerging trends and community changes? This presentation provides some ideas on how a board can help shape a library that is responsive to change.
This document discusses 10 emerging technology trends for libraries: 1) The Internet of Things, 2) Mobile technology, 3) Consumer technology like gaming, 4) Wearable technology, 5) Smart machines, 6) Grassroots technologies like 3D printing and makerspaces, 7) New payment systems, 8) Drones, 9) The rise of app stores, and 10) Addressing the digital divide through digital inclusion and technology training programs. For each trend, the document poses the question "What does this mean for libraries?" and provides examples of how libraries can prepare for and address changes brought by new technologies.
Podcasting for Beginners Learn how to Launch and Profit from Your Show.pdfIkennaMichaelOdinkon
Podcasting is drastically growing, driven by trends like interactive content, personalized recommendations, cross-platform integration, niche content, and global expansion. These trends are shaping a dynamic future for podcast creators and listeners alike. This article provides a concise introduction into Podcasting.
The Effect of Reward, Punishment and Organisational Climate on Employee Perfo...AJHSSR Journal
ABSTRACT:This study aims to examine the effect of reward, punishment, and organisational climate on
performance and job satisfaction of NTB Province Bappenda employees, as well as the mediating role of job
satisfaction on the effect of reward, punishment, and organisational climate on employee performance. This type
of research is causal associative with a quantitative approach. Data were collected using the census method with
92 respondents of Bappenda employees of NTB Province. Data analysis techniques using PLS-SEM with Smart
PLS software version 3. The results showed that reward has a significant positive effect on employee
performance and job satisfaction, punishment has a significant negative effect on employee performance and job
satisfaction, organisational climate has a significant positive effect on employee performance but not significant
on job satisfaction. Job satisfaction has a significant positive effect on employee performance. There is an
indirect effect of reward and punishment on employee performance through job satisfaction, as well as an
indirect effect of organisational climate on employee performance through job satisfaction although not
significant. The study recommends giving appropriate rewards and fair punishment to employees, as well as
creating an organisational climate that supports work so as to increase job satisfaction and employee
performance of Bappenda NTB Province.
KEYWORDS:Employee Performance, Reward, Punishment, Organisational Climate, Job Satisfaction.
In summary, digital marketing metrics and analytics are essential for measuring performance, optimizing strategies, and driving business growth in the digital age. By leveraging data effectively, marketers can gain valuable insights into audience behavior, campaign effectiveness, and overall ROI, ultimately enhancing marketing effectiveness and driving meaningful business outcomes.
DIGITAL MARKETING TRAINING INSTITUTE IN BANGALOREsandhyachukka82
A digital marketing training institute in Bangalore offers comprehensive programs in SEO, PPC, social media marketing, email marketing, and content creation. Led by industry professionals, the courses feature hands-on projects and real-world applications. Suitable for professionals, entrepreneurs, and students aiming to master digital marketing techniques
The Influence of Work-Life Balance, Spirituality, And Work Environment on Emp...AJHSSR Journal
ABSTRACT : This research objectives were to determine the influence of work-life balance, spirituality and
work environment on employee performance through a supportive leadership style as an intervening variable at
the Bank Indonesia Jember representative office. This research used the Explanatory Research type. The
population in this research was all Bank Indonesia Jember employees with permanent employment status and
working for more than one year because employees who have experience will be more consistent in their work,
totaling 48 people. The sampling method used a purposive sampling method. The data analysis method uses
Structural Equation Modeling (SEM) with the SmartPLS application. The results of the research showed that 1)
work-life balance, spirituality, work environment influenced the leadership style at the BI Jember Agency, 2)
work-life balance, spirituality, work environment, and leadership style influenced the performance of BI Jember
employees, 3) work- life balance, spirituality and work environment influenced the performance of BI Jember
employees style through supportive leadership as an intervening variable.
KEYWORDS :Work-Life Balance, Spirituality, Work Environment, Supportive Leadership Style,
Performance
Edu Ecotoursm Teluk Buo : CSR PT Pertamina Patra Niaga Regional Sumbagut IT T...AJHSSR Journal
ABSTRACT : Teluk Buo is administratively included in the Central Kabung Bay area, Padang City, Province
West Sumatra. Teluk Buo has various natural and socio-cultural resource potentials. Wrong one of them is the
existence of mangrove areas, mangroves are an ecosystem multifunctional in the Coastal area. However, this
condition is not supported by awareness community to preserve mangrove forests as ecotourism areas. This is
due to lack of public understanding of the function of the existence of the mangrove ecosystem, yet Optimizing
efforts to maintain mangrove areas from the community is a major problem in the Gulf Ma'am, then the issue of
climate change is the reduction in land area of 1-2 meters per year due to vulnerability in coastal ecosystems,
apart from that, gender inequality is also still a problem in Teluk Buo coastal environment, women's groups have
not been involved in the management stage mangroves, and the problem of poverty because the majority of Teluk
Buo residents are fishermen. This research aims to describe the Teluk Buo Tourism Village Development
program built by PT Pertamina Patra Niaga Integrated Terminal Teluk Kabung in the economic and field sectors
environment to improve the economic level of society and improve coastal life. Method The research used is
descriptive-qualitative with data collection techniques in the form of interviews, observations, and
documentation. The results of this study show that activity and innovation in the Teluk Buo Tourism Village
Development program carried out by Pokdarwis Teluk Buo has had an economic impact on the Teluk Buo
community. On the other hand, this program making changes to the system for meeting needs, increasing
organizational capabilities, encouraging social cohesion, and creating new things in managing mangrove tourism.
The goal is to become a sustainable development program oriented towards environmental preservation and
improve the welfare of society. It is hoped that this program can empower the community to get out of problems
and maximize their potential, as well as program implementation It is not only felt by the people of Teluk Kabung
Tengah but also outside the city of Padang.
KEYWORDS: Economy; Tourism Village; Tourism Awareness Group; Poverty; Mangroves Learning Center
This guide provides a comprehensive overview of effective strategies to grow your social media accounts. Whether you are a business looking to increase brand awareness or an individual aiming to boost your online presence, this guide offers practical steps to achieve your goals. Inside, you'll find actionable tips on defining your goals, understanding your audience, maintaining consistent branding, creating high-quality content, posting regularly, engaging with your audience, using hashtags wisely, collaborating with influencers, analyzing your performance, and running social media ads. Use this guide to enhance your social media strategy and achieve sustainable growth.
Reflection on Human Intelligence vs Artificial Intelligence and the Digital S...AJHSSR Journal
ABSTRACT:We do not pretend to deal exhaustively with this topic, because it is broad and complex for the space of a text,
and we do not even know if we can deal with it without incurring in generalizations. Our intentions, which are much more
modest, refer to documentary research for the understanding and development of Human Intelligence and Artificial
Intelligence and some of their multiple relationships. This article aims to make a comparison between Human Intelligence
and Artificial Intelligence so that it is possible to understand the main aspects in which Human Intelligence differs from
Artificial Intelligence, since the latter originates in computing and how it can be inserted in the individual and organizational
processes of the digital society. In addition, it seeks to highlight the great advances and potential risks of this technology, just
like any other, it can provoke in the "actors" involved in its production, use, legislation (norms and rules in its use) and
create a space for discussion.
KEYWORDS: Human Intelligence, Artificial Intelligence; Intelligent Agents, Information, Disinformation, Digital Society.
Learn Agency Level’s “Digital Marketing Course” from industry experts who are active in their fields to advance your career and business.
9 /10 of our trainees reach their learning goals after completing this course.
Exploring the Impact of Leadership Style and Organizational Culture on Turnov...AJHSSR Journal
ABSTRACT : This study aims to explore the impact of leadership style and organizational culture on
Turnover Intention in public services in Semarang City, using Structural Equation Model (SEM) Analysis. Data
was collected from 100 respondents working in the Semarang City public service sector through questionnaires
distributed online. SEM analysis is used to examine the relationship between variables of leadership style,
organizational culture, and turnover intention, as well as identify possible effect pathways between these
variables. The results of the analysis showed that leadership style had a significant influence on turnover
intention. Organizational culture was found to have a significant influence, where cultures that support stability,
hierarchy, and security tend to reduce the intention to move employees. In conclusion, this study confirms the
importance of leadership style and organizational culture in influencing turnover intention in Semarang City
government agencies. The results of this study can be the basis for the development of human resource
management strategies that are more effective in retaining employees and improving the performance of
government organizations. The practical implications of this research were also discussed to assist managers and
stakeholders in improving employee retention and service quality in the Semarang City public service sector.
KEYWORDS :Leadership Style, Organizational Culture, Turnover Intention
THE RELATIONSHIP BETWEEN OPTIMISM ANDPSYCHOLOGICAL WELL-BEING OF CLASS X STUD...AJHSSR Journal
ABSTRACT:. Adolescence is a period of risky behavior. The risky behaviors referred to here are things
thatbecome stressors for adolescents that have a negative impact on their psychological well-being. The
existence ofstressors that make adolescents, especially students, become a lot of pressure both mentally and
academicallyrequires students to be able to maintain their psychological well-being well in stressful situations.
From severalprevious studies, it was found that optimism is positively related to psychological well-being and
can improvestudents' psychological well-being. However, the results of previous studies also show different
results, thereforeresearchers want to know the relationship between optimism and the psychological well-being
of students ofSMAN1Gondang.Theresultsoftheresearchthathasbeendoneshowthatthesignificancevalueobtainedis
0.00 which means that optimism is correlated with psychological well-being because it has a sig value
<0.05.Meanwhile, when viewed from the Pearson value, the relationship between optimism and psychological
well-being has a positive relationship, which means that if optimism increases, psychological well-being also
increases.Optimismtowardspsychologicalwell-beinghasastrongcorrelationasevidencedbythePearsonvalueof0.711.
Keywords-psychologicalwell-being,optimism,adolescence
Stand Out on LinkedIn with Sociocosmos..SocioCosmos
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Dynamics of Competency-Based Bumn Leadership Selection Processin The Era of G...AJHSSR Journal
ABSTRACT: Leadership is a unique power that a person has in carrying out their responsibilities to bring
prosperity and progress to a business. Leadership is unreal that emphasizes the elements of value, power and
competence as well as the principles of work that determine the right direction. In the current era of global
competition, it is very important for every company or organization to determine a leader who has great capacity
and high honest culture and qualified competence. BUMN as a state-owned company has a national vision and
mission as the pillar of the economy and helps support the development of the country. Achievement in
realizing Good Corporate Governance practices is the main foundation for every BUMN leader. The purpose of
this research is to analyze the competence of BUMN leadership in the era of global competition. The research
method used is a literature study with a descriptive qualitative approach.
KEY WORDS: Competence, Global Competition Era, Global Leadership, Corporate Communication, BUMN
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